CAPABILITY / 06
International business development
An introduction is a starting point. A commercial relationship needs follow-through.
The starting point
We identify buyers, distributors and operating partners against a defined business objective. Existing relationships are considered first; targeted approaches follow once the role, value proposition and commercial framework are clear.
A framework before action
The objective, scope, access, deliverables, responsibilities and commercial terms are agreed in writing. Depending on the situation: a diagnostic fee, project fee, monthly mandate or success component where appropriate.